Customer Centricity

  • Why Banks Need to Adopt a Data Driven Approach to Customer Retention

    Why Banks Need to Adopt a Data Driven Approach to Customer Retention

    Driving new client relationships (and ultimately more deposits) is at the core of most retail banks’ strategy. With the right incentives and rewards, you can attract customers of the right quality...

    Read Article
  • The Top Banking Trend in 2019

    The Top Banking Trend in 2019

    As we plunge headfirst in the new year, it’s important to start thinking about what we can expect from the dynamic banking industry. Working increasingly closely with technology companies, banking...

    Read Article
  • The Importance of Fair, Simple and Transparent Banking Products

    The Importance of Fair, Simple and Transparent Banking Products

    One of our favorite questions to ask is, “What do customers want from their banks?” While there’s not always a straightforward answer, there’s a few things we’ve learned working as an intermediary...

    Read Article
  • What Do Customers Want From Their Banks?

    What Do Customers Want From Their Banks?

    It’s something every banker wants an answer to: “What do customers want from their banks? And how can we give them what they want?” It’s not a simple process to figure out. Because banking is a...

    Read Article
  • Embrace fee transparency, proactivity & innovation to solve those bankers’ blues

    Embrace fee transparency, proactivity & innovation to solve those bankers’ blues

    In a low-rate, flat yield curve environment, the temptation can be strong for banks to boost fees as a way to sustain earnings growth. Unfortunately for the Royal Bank of Canada (RBC), their...

    Read Article
  • Three digital trends to watch in retail banking

    Three digital trends to watch in retail banking

      The fact that retail banking is under siege from new market entrants and regulation is nothing new. From current account comparison tools to “transaction-first” Millennials and real-time offers,...

    Read Article
  • Merrill One: Home-grown customer centricity comes at a price?

    Merrill One: Home-grown customer centricity comes at a price?

    At Zafin, we’re always interested in examples of financial institutions working on customer-centric innovations to improve the experience of both clients and staff alike. For instance, take...

    Read Article
  • Taking a fresh look at loyalty to boost retail banking revenue

    Taking a fresh look at loyalty to boost retail banking revenue

    Changing customer behavior, more stringent regulations, newer channels enabled by innovative technology and fierce competition from new entrants all pose immense threats to banks. However, many...

    Read Article
  • Tailored Customer Benefits: Can you customize for your clients?

    Tailored Customer Benefits: Can you customize for your clients?

    There’s a new trend in town: Tailored Customer Benefits (TCB). You’ll find it in every retail industry, from booksellers to bakery shops, and yes, obviously, in banking. The problem is that the...

    Read Article
  • loading
    Loading More...